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> There's A Possible Outcome We've All Overlooked, And it would be worse than anything we've imagined
LiveForNow
post Aug 22 2016, 2:52 am
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Let me preface this by saying I strongly hope for a Live reunion with all four original members. However, I am currently bracing myself for what could be a harsh reality.

It's possible that Ed is buying the trademark to the name Live.

Think about it. If Shinn left the band, and CCP had no desire to continue on, it's very possible that CCP could sell the trademark to Ed rather than let the band die. This has happened before. Brett Scallions left Fuel in 2006. The remaining members replaced him. One album later, Scallions bought the trademark to Fuel and the rest of the band was replaced.

If this is happening, it would make total sense for both camps to be silent. It would make sense as to why Live's social media is down. It would make sense why Chad posted that cryptic Dr. Seuss post.

If Ed buys the trademark to Live, there will never be a reunion.

Ed would have everything he wants. Total control of the band. The ability to tour under the name Live. And to get the highest percentage of revenue possible from the gate.

It would also split the fanbase even further apart. Those in Ed's camp would say "Live was always just Ed." Those in CCP's camp would call it a sham.

Say what you will about CCP but I'm very glad they controlled the trademark post-breakup. So many 90s bands are just the lead singer and touring musicians. CCP holding the trademark is what is keeping a reunion even possible. Maybe Live 2.0 wasn't really Live, but CCP using the trademark and replacing Ed was the best thing from a legal perspective.

I hope we're going to have a reunion announcement very shortly. But if all we're getting is Ed controlling the trademark it'll be dark days ahead.

This post has been edited by LiveForNow: Aug 22 2016, 2:54 am


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Bremang
post Aug 22 2016, 10:18 am
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Lakini

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Ed doesn't have that kind of money and it would be a shitty investment.


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LiveForNow   There's A Possible Outcome We've All Overlooked   Aug 22 2016, 2:52 am
throwing_cheetahs   Sounds like a possibility. Very interesting take...   Aug 22 2016, 3:00 am
SJN1279   Sounds like a possibility. Very interesting tak...   Aug 22 2016, 6:45 am
Gertjan   It's possible that Ed is buying the trademark...   Aug 22 2016, 7:50 am
SecretInsomnia   Very good theories everyone (also in other threads...   Aug 22 2016, 8:14 am
SJN1279   Very good theories everyone (also in other thread...   Aug 22 2016, 8:25 am
odoyle   i cannot fathom how this scenario could fit in thi...   Aug 22 2016, 10:11 am
SJN1279   Ed doesn't have that kind of money and it wou...   Aug 22 2016, 10:34 am
Hoodstock   I am hoping for a reunion, but if they are hangin...   Aug 22 2016, 12:42 pm
SJN1279   I am hoping for a reunion, but if they are hangi...   Aug 22 2016, 5:52 pm
Voodoo Lady   If this scenario is the case, I don't think th...   Aug 22 2016, 5:30 pm
SJN1279   If this scenario is the case, I don't think t...   Aug 22 2016, 5:51 pm
SuperHans   If Ed bought the rights to Live, I would be embarr...   Aug 26 2016, 4:29 am
Bremang   This goes against everything CCP have been saying ...   Aug 26 2016, 5:12 pm
SJN1279   This goes against everything CCP have been saying...   Aug 26 2016, 9:25 pm
Bremang   the four of them together on an anniversary tou...   Aug 26 2016, 9:37 pm
SJN1279   so how does that relate to CCP selling Ed the Liv...   Aug 26 2016, 10:20 pm


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